The Unified Communications as a Service Market, what it means for your Business

What can unified communications as a service (UCaaS) bring to your business? The many companies that have deployed this technology to date answer that question with benefits like improved scalability, reliability, and collaboration among disparate work groups. For additional proof that UCaaS can benefit your organization, consider the fact that the market is experiencing considerable growth, and UCaaS solutions will continue to offer advanced solutions for communications and collaboration among your workers, partners, and customers.


As a matter of fact, a new report from MarketsandMarkets forecasts the UCaaS market to grow from $13.1 billion in 2014 to $23.3 billion in 2019, representing a compound annual growth rate of 12.2 percent.

With hosted UC, organizations can avoid the capital expenses and maintenance responsibilities that an on-premise deployment of UC demands. Going without UC in this day and age is not a viable alternative for forward-thinking businesses. Brands trying to thrive in today’s competitive arena must be able to communicate across all mediums on any device at any time.

Below we take a more in-depth look at some of the primary benefits of UCaaS:

  • Deployment and Scalability: Transitioning to a new traditional telephony system typically involved a cumbersome (expensive and risky) rollout, with upgrades and new feature deployment being equally difficult. Conversely, a UCaaS solution can be made available to employees immediately, enabling distribution of new functionality depending on business needs. Moreover, UCaaS is known for its ability to quickly ramp up or scale back capabilities on an as-needed basis, with users paying only for active services.
  • Reliability of Business Continuity: One of the best features of UCaaS is its business continuity and disaster recovery capabilities. Since communications are the lifeblood of an organization, any downtime means losing customers, money and your hard-earned reputation. Especially for smaller companies with tight budget restraints, hosted UC can cost-effectively build redundancy into organizational architectures. A best-in-class provider even will supply automatic call forwarding to alternate phone numbers in the event of a power outage or Internet connectivity disruption.
  • Collaboration for Diverse Work Units: The primary goal of UC is to improve user productivity and enhance business processes. With a UC solution that unifies voice, data, and video on one network, users are able to share important information and make critical decisions quicker and more easily. No matter where your employees are located geographically, they can connect to support team agendas via a variety of devices, reducing expenses associated with business travel.
  • Mobility: The business case for cloud solutions is strengthened when you consider the mobility afforded by UCaaS and its ability to integrate with third-party applications. As remote and mobile workforces expand, VoIP technologies mature, and the demand for personalization of services and third-party applications grows, cloud architectures will best support access to UC and collaboration capabilities for businesses.

If you are looking to replace an aging on-premises PBX phone system with a managed cloud service, you’re not alone. According to Frost and Sullivan, spending on cloud PBX replacement solutions is forecast to rise from $3 billion this year to $10 billion by 2020. With the switch, you’ll be looking at a significant reduction in operating costs with little to no CAPEX. Furthermore, you won’t have to suffer space issues when adding new lines and you’ll be able to deliver rich features like one-number dialing to employees.

With glowing prospects for growth in the UCaaS market, your business would be wise to consider a Scalable Cloud Communications Solution from Star2Star Communications when seeking to upgrade to a more cost-effective UC system.